If you’re into fashion, chances are Net-a-Porter is on your most visited websites list right now. What started as an innovative merchandising concept to make designer collections more accessible has grown into a global destination for the latest and greatest in luxury. From cutting-edge facial creams and one-of-a-kind 18ct diamond earrings to instant runway collaborations, Net-a-Porter has everything your champagne palate desires. And since its founding in 2000, the company has launched a series of new initiatives such as the Vanguard program to bring the freshest and brightest new talent to the masses.
The vast selection is exactly why Net-a-Porter is one of the first places I visit when I’m putting together a new retail story. The site is like holding a mirror to the current luxury landscape of what’s new in fashion. And you can always count on seeing something new there.
Since the UK-based retailer has always been a personal favorite of mine, for the first episode of Insider Shopping Cart, I wanted to go straight to the source. I asked four Net-a-Porter insiders, including Chief Buying and Merchandising Officer Lea Cranfield, Fashion Director Kay Barron, Content Director Alice Casely-Hayford and Senior Market Editor Libby Page, what they are currently shopping for. And with seasoned retail professionals like this one, you know their purchases are nothing short of amazing. To see the specific summer finds they have in their cart, keep scrolling below.
This post Net-a-Porter’s Fashion Team on What to Buy for Summer
was original published at “https://www.whowhatwear.com/net-a-porter-buying-team-picks”